One of the things I think is very important for software sales people today is that they tell the truth. If they don’t know the answer to a question, they need to find out. If asked about a competitor or a competitors product, they should sell the benefits of their software and suggest to the customer to discuss the competitors product with the competitor. Usually this works OK – but certainly it is what I expect of my sales team.
![](https://www.bglcorp.com/wp-content/uploads/2017/10/2017-10-22-1-1024x400.jpg)
BGL has ramped up its focus on building data integration with the accounting community through its cloud products, CAS 360 and Simple Fund 360.
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